experience simply
the love we have for the babies in our lives is insurmountable, so it's only natural we want to give them the best. our SewSafe™ magnetic closures make changes practically effortless and our supremely soft fabrics are cozy and sustainable. we provide the building blocks for baby’s wardrobe with no-fuss essentials for everyday (& night) wear.
Pegah E.I love Simply Magnetic Me!! Love the fabric, quality and colors. 10/10!
Lais Y.These pjs are the best! The quality is great and the material is so soft. Their customer service team is also the best. Will continue to buy from this company for as long as they make clothing that fits my children.
simply is the starting point for new – and usually overwhelmed – parents and a trusted haven for experienced ones.
our magnetic footies and coveralls are the easiest way to dress your little one. 1,000s of snap-less footies later – we’ve created an even easier way to outfit your little one.
simply bundles offer an easy solution to stocking up baby’s wardrobe with organic baby basics.
made by parents, for parents
when it comes to crafting clothing for families with little ones – the small stuff matters. that’s why, as parents ourselves, we know how helpful it can be to learn from those who have been there before. we use our real-life experience as parents and mission to make lives easier to design products that are smart, soft and sustainable.
we’re so happy to have you as part of the snap-free fam!
lots of love,
lauren & lawrence